Now is the Time to Map Out Your Year-End Marketing in 2023
Our first Content Camp was a BIG SUCCESS! Check out the recap here.
You joined us, packed the room, and walked away with action items to use to elevate your business and nonprofits. So, we’re doing it again and this time it will be to help you plan for the most important time of year: the holidays.
Join us for a day of high-impact learning, content creation, connection, and planning for success. We’re bringing together premier experts in Social Media, Influencer Marketing, Business, Photography, Public Relations, + more. Together, we will lead you through a variety of high-quality practical workshops you can apply to your business or organization right away.
Content Camp is perfect for everyone including DIY entrepreneurs, start-ups, seasoned marketing professionals, and corporate professionals who want to know the *latest* trends and skills to succeed during the critical fourth quarter of 2023. Kick off your holiday marketing strategies and leave with tools to start getting to work right away.
As a bonus, we’ll open Common House to you for the day to co-work on your own and partake in our Content Camp offerings a la carte or bundle and save to enjoy it all!

Content Camp Activity Calendar
- 8:15 – 10 a.m.Coffee, Networking, Headshots with Sound Snap Photography, Tours of Commonhouse | Cost: Headshots $75 / Includes 3 edited photos (Only 7 Spots Available!)
- Relax and mingle with local professionals from all industries. Sign up to upgrade your headshots, which you can use to update your website, add to your LinkedIn profiles, use to design social media graphics, and keep on hand for that next press or event request for it!
- 10 a.m. – 11 a.m. Using Social Media to Sell with Brandy Jones | Cost: $50 / Includes 12 Months of Content Ideas, Reels 101 Tool Kit
- Brandy is a FORCE and full of success stories with her clients who regularly succeed and hit major goals on social media. We know the holiday season is critical for bringing in business. Brandy will cover new trends, social media tools, and formulas that work.
- 11:15 a.m. – 12:30 p.m. Planning for 4th Quarter Marketing + Holiday Campaigns with Megan Wilson | Cost: $50 / Includes Social Media Calendar Template
- Our clients win because we put planning first. We have success stories for clients from all industries. There’s not one solution to fit them all, but we do have specific tools and strategies that save time and *money.* We’ll show you our apps, teach you how to plan 3-12 months out, and manage your team.
- Our clients win because we put planning first. We have success stories for clients from all industries. There’s not one solution to fit them all, but we do have specific tools and strategies that save time and *money.* We’ll show you our apps, teach you how to plan 3-12 months out, and manage your team.
- 12:30 – 1 p.m. Lunch – Order from the Commonhouse Menu!
- Take a breath, connect, and indulge in one of our favorite lunches in all of #rva!
- 1:15-1:45 p.m. Mindful Moment with Jordan Frye of Indigo Healing Arts Spa
- Jordan’s hands are made of magic and her presence brings a calm wind of its own. Jordan will lead us through some of her favorite mindfulness techniques to help us find peace and focus whenever we need it.
- Jordan’s hands are made of magic and her presence brings a calm wind of its own. Jordan will lead us through some of her favorite mindfulness techniques to help us find peace and focus whenever we need it.
- 1:45 – 3 p.m.Working with Influencerswith Liz Thomson + Megan Wilson | Cost: $50 / Includes Influencer Campaign Pitch Deck Template
- Liz is a full-time influencer who has worked with national brands and also creates educational opportunities for influencers and businesses. Megan is also an influencer and manages influencers for Sweet Talk clients on the local and national scales. We’re teaming up to break down both sides of successful influencer marketing.
- 3-5 p.m. Hands On Reels Workshop with Brandy Jones + Megan Wilson | Cost: $50 / Includes 50 Reel Prompt Ideas Worksheet + a few ready-to-go reels to schedule for your business!
- We’ll kick off this hands-on content creation portion of the event with a presentation breaking down filming, posing, editing, and posting techniques to use again and again. Then, we’ll take you to our holiday stations loaded with holiday decor for fall, Christmas, and Hanukkah. Our team will be RIGHT NEXT TO YOU with posing tips, tripods, editing support, and more. Bring questions and leave with REELS.
- We’ll kick off this hands-on content creation portion of the event with a presentation breaking down filming, posing, editing, and posting techniques to use again and again. Then, we’ll take you to our holiday stations loaded with holiday decor for fall, Christmas, and Hanukkah. Our team will be RIGHT NEXT TO YOU with posing tips, tripods, editing support, and more. Bring questions and leave with REELS.
- 5:15- 7 p.m. Happy Hour Founders Panel | $50 includes 1 drink ticket + hors d’oeuvres
- Have a drink and ask a diverse panel of founders about success, failure, life, and more. Here’s our panel line-up: Dave Robinson of Work Your Stories and Best Retreats Ever, Jordon Frye of Indigo Healing Arts, Rana Hamandani of Sage & Vine Aesthetics, Shannon Siriano of Rebelle, Ashley Loth of Sound Snap Photography, and Brandy Jones of Bsochole.

Meet Your Camp Counselors
- Megan Wilson | Creative Director of Sweet Talk Strategy and Editor of Sweet Sauce Blog: Megan brings more than 15 years of experience to Camp! From raising money for multi-million dollar nonprofit campaigns to growing retail brands organically online, she’s done it all. She’ll be your host for the day and continue to multiple workshops. She wants to make sure you are learning, connecting, and having FUN!
- Brandy Jones of BSoshel: When a new app comes out or a new social media trend hits, Brandy always has the tea. She’s worked to grow businesses from all industries on social media. She’s especially good at selling. Brandy will break down tools, trends, apps, and strategies to sell more on social this fourth quarter.
- Liz Thomson | Founder of iheartvegatables.com + Virginia Bloggers Network: Liz Thomson is a full-time content creator who has been running the food blog I Heart Vegetables since 2010. She spent nearly a decade in social media marketing for a Fortune 500 company and now she enjoys putting her skills to use in the world of food blogging and influencer marketing. She loves chatting about content strategy, food photography, and why everyone needs an air fryer.
- Dave Robinson of Work Your Stories and Best Retreats Ever: A lifelong learner, athlete, and adventurer, Dave Robinson has long possessed a passion for personal development work and has been guiding clients in improving their health and wellness for well over a decade. Dave is a Certified Master Storywork Coach and Lifestyle Immersion Retreat Facilitator. Interact with Dave on Instagram @daverobinson.coach!
- Jordon Frye of Indigo Healing Arts Spa: Jordan is a Licensed Massage Therapist, Manual Lymphatic Drainage Practitioner, & CranioScaral Therapy Practitioner. She has grown a business, mentored her team, and continually evolved her business. She’ll lead a mindfulness workshop and join our happy hour panel. She’ll have so much knowledge to share.
- Rana Hamandani of Sage & Vine Aesthetics: Rana is a Lebanese-American raised in Los Angeles. She studied psychology at UC San Diego, and Organizational Psychology at Cal State University, Long Beach where she focused on professional development and career satisfaction. Today, she owns a growing med spa with two locations and is expanding her professional education business.

Campground Info:
We’ll be hosting this event at Common House (303 West Broad Street). Read more parking information below. Throughout the day, you can choose to cowork in Commonhouse whenever you want.
Wifi Information:
- Username: commonhouse
- Password: 206member
How To Make the Most of Content Camp:
You can come to one or all of our Content Camp activities. Sign up for individual classes on Eventbrite. You can also register for bundles (half day $, Full day $) using the same link. More details below!
Camp Bundles:
- $250 Half Day (Save $25): Includes Headshot, 2 Social Media Classes, and 1 afternoon session, Networking Happy Hour, open co-working all day
- $350 Full Day (Save $75): Includes Headshot, All Activities, Networking Happy Hour, open co-working all day
Parking
The CH2 lot (1st & Grace) is your best bet. As a part of membership, you will receive a CH parking hang tag that you can use in the 24/7 access lot on 90 E. Grace Street. There are 24 designated spots that are demarcated: “CH.” Please ensure that your hang tag is visible on your rearview mirror.
Additional overflow parking spaces are available in VCU’s 200 N. Henry St. deck. In order to utilize this deck, simply print your VCU-issued parking permit at home or swing by Concierge to pick one up (please note that these are re-issued monthly). Please also plan to keep your Common House-issued hang tag visible, as that’s how we ensure parking is reserved for members only.
If the lot is full, there is also ample free street parking on Franklin, Grace, Broad, Marshall, and Clay Streets. We also suggest these alternatives that are proximal to the House.
We Can’t Wait to Learn, Connect, and Grow with you!
